Map your market
BizScope®, Sensis' location intelligence service, can locate and map your customers, competitors and potential market.
- Where should you be targeting your sales and marketing?
- How are your competitors affecting you?
- Where are your potential customers?
Understanding this information and where it fits within your marketplace is crucial to helping you make the right business decisions. Through an interactive map you can view these entities individually or collectively and at different geographical levels.
As it is important to understand your competitive landscape and the potential marketplace, competitors who advertise in the same headings as your business can be plotted as well as potential customers identified from listings within relevant headings.
With BizScope® you can:
- select specific geographic boundaries to meet your requirements;
- choose the industry segments that define your market; and
- select the industry segments in which your competitors participate.
Gain a deeper understanding of your marketplace through location intelligence and tailor marketing campaigns and pinpoint areas of potential growth.