Thryv Data case study

CASE STUDY

Moula Money

Moula Money finances loans for small to medium businesses.

The majority of this trade is done via their website, where customers fill out a loan application form. Accurate customer details are essential to making the online loan application process simple and easy for both the customer and Moula Money.

Background

Usually, when an online form has incorrect or incomplete details, it’s because the customer has accidentally entered an error. This can lead to frustrating error messages that create more mistakes. Either way, if the form isn’t filled out correctly, Moula Money can’t move forward with the application. Well aware of the pitfalls of online applications, Moula Money wanted to make sure they created a straightforward, positive user experience that starts with ease of use and ends with quick and simple loan approval.

Solution

Moula Money enlisted the help of Thryv Data Solutions’ TotalCheck from the very beginning, integrating the product as they built their system. “Using TotalCheck’s address validation, our loan application process has had the benefit of this product from day one”, says Andrew Watt, Moula

Money’s COO.

As a customer enters their address into the Moula Money web form, TotalCheck works

in the background referencing a vast range of trusted data sources, including Australia’s largest directories, the Yellow Pages and White Pages, to verify the address. This live data validation streamlines the application process, allowing Moula Money to verify the applicant quickly and conduct credit checks accurately.

“For us to provide loans on a real-time basis, it’s imperative we get it right the first time. We looked at a number of competing products, but ultimately we chose TotalCheck for its reliability and value for money”, says Andrew.

“Highly satisfactory user experience in Moula Money’s online loan application.”

Andrew Watt

COO

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