How does Helix Personas combine with data validation?
Clean data is the foundation for a product like Helix Personas – you know the information delivered is correct because it’s being applied to accurate data. You’re basically adding further value to data you can rely on.
As a partner with Helix Personas, Sensis Data Solutions has created the option to integrate the product into both TotalCheck and MacroMatch. It’s a great value investment that will boost the worth of your database.
How can psychographics benefit you?
Roy Morgan’s Helix Personas works with a wide range of businesses, both big and small, for applications that include:
- Media planning
- Look-a-like targeting
- Customer and prospect locations
- Crafting your message
- Data integration
- Product development