Watch how data can help your business succeed
From live demos to tips, hints and explanations, our webinars make data validation clear and simple.
Past webinars
5 common dirty data issues and how to avoid them
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We explore the 5 common causes of dirty data; how they can negatively impact your business; and what you can do to manage or overcome them.
You’ll learn about effective data management strategies to improve customer engagement and the ROI of your marketing initiatives.
How to power your brand with data-led insights
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The most successful brands understand the choices their customers make, and why they make them. Your data can be used to make sense of consumer needs and desires. Learn to transform your brand and customer experience using our data-driven solutions.
The new generation of Helix Personas
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See how the recent upgrade to Roy Morgan’s psychographics tool can help you learn more about your current customers, precisely pinpoint new target markets, and select the best ways to connect with them.
Swing: ensure your campaign resonates with voters
See how Swing helps candidates and campaign managers enrich their electoral information, transforming data into profiles to deploy multiple messages quickly and cost-effectively.
Make MacroMatch work harder
This webinar took attendees through a demonstration of the new MacroMatch feature, Supplementary Jobs, to help you maximise the value of your customer database.
See our products in action
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Whether it’s batch cleansing with MacroMatch or live data validation with TotalCheck, this webinar will give you a clear idea of what works best for your business.
How psychographics brings you database to life
This webinar looked at an exciting new psychographics tool now available in Australia - Helix Personas - a unique way to segment and understand your customer database.
Building a business case for data validation
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This webinar highlighted data validation as a business necessity, using figures and examples to clearly outline the benefits.